Why is Storytelling Consulting important?
Our storytelling consulting services address the biggest problem in storytelling — the fact that people do not know how to tell a story. The reason for this is because we live in a society where people are not used to communicating in the moment. Textual communication has taken over as the number of phone calls made per year is on a downward graphical curve. This inability to communicate in the moment spontaneously with another individual has caused the underdevelopment of this part of the brain.
Consequently, it is our job to help you tell a truly emotionally resonating story so that you can connect with your employees and consumers. By digging deep to the emotional and psychological roots of why a business or an individual exists we will guide you through the personal connection and storytelling steps you need to take to build a story for yourself and your business. In turn, you will have employees that truly believe what you believe and consumers that will buy anything from you just because you sell it.
Storytelling Consulting Process
Create a clear story.
First, we take action to learn and experience your story with our storytelling process. By starting with the fundamentals of your story, we are able to truly understand what emotionally drives you and your business to do what you do. Storytelling clarity can only be produced by starting at the beginning.
Visually represent story.
After a clear story has been created, a visual representation is paramount. As humans, we struggle to connect with things unless they are tangible. Therefore, the next step is to create a visual plan showcasing the story in a form that is easily seen and understood.
Manage and share.
With a clear and visually represented story, your story must be shared. We will your project and help you decide what the best way share your story is. The best way to connect with a wide audience is through audible and visual connection, therefore, next to connecting in person, creating video to connect is the most effective medium.
A few of our clients we have helped create personal connection:
Tell us how we can help. Our services tell your story to connect with your audience.